This small article is born from a discussion I had with a friend of mine this week. He was writing a review on Playersunknown’s Battlegrounds (from now on, PUBG) and he ended up talking about the evolution of the genre and its triumph over every other competitor. The article was good but it did not enter in detail about, what I think, it is a greatly important and interesting question: Why PUBG? Why not any of the other dozens of battle royal games we were plagued in the last years?

PUBG is clearly a winner in this competition. It sold more than 8 million copies on Steam only, and I can see the trend going with the future release on consoles. The problem, in my opinion, is that, on paper, there is nothing in PUBG implementation that seems “right”. Nevertheless, it won.

Machiavelli once said that success is 50% luck. That’s definitely true for PUBG. But the other 50% must be researched in the PUBG qualities. Analyzing them, despite the massive “errors”, it is very important for any game designer.